One of the things I looked at before ever launching IT ( Internet Traffic 247) was. What would the ideal timer be?
I looked at every major player in traffic exchanges Easy Hits 4 U had a 15 and 30 second timer. Sites Like Tezak Traffic Power I love hits were 6+ seconds I sure people remember when 30 seconds was the normal.
Keep in mind this was still when 1000 credits brought in a couple of new referrals. I spent so much time trying to decide where I wanted the site to be in 3 years and where again in 5 years. That when I finally settled on 7 seconds. (this took days to decide on )
Why do I say this? Cause when people race to the bottom its often cause they have a lack of value in what they are selling. A lack of confidence that what they are delivering to the market. Its supply and demand also. Want to be the top of a top promoter contest go for the faster timer with the most points. But they are just looking for hits for points not referrals.
Also think of this from other side as an Advertiser I want to the most out of my money. If I can buy ad space for 1000 credits and that on a 7 second timer. That’s 7,000 seconds of display time or Just under 10 hours.
Or 1000 credits at 3 seconds that’s 3,000 seconds or just over 4 hours of display time.
So which one is worth 5 dollars or 6 dollars or more. And the value of 15 second timers and you start to see the Value in the bigger timers go up with it.
Yes – there is exceptions to the rule. Some timers can be too long and some too short. My concepts are 2 to 15 seconds. And yes the amount of active members also plays a huge part. If no one is surfing it don’t matter what your timers is.
I have said this a few times and think now is a good time to echo it again “Want to double your surf Numbers cut your timer in half.” But now I want to add Want more value in the credits Hold your timers.
So what are your thoughts on Surf timers and How long and short they are. Do you bet more referrals from longer timers or shorter timers? Let me know what you think.